Employee retention of Route to Market International Limited (RTM)

Abstract

Route to Marker International LTD (RTM) is the most innovative and growing (sales and distribution) company in Bangladesh. The company provides its services door to door to the target customers. A number of different local companies that are put or grouped together to form a whole but remain distinct entities such as Nestle, Malee, Dan Foods Ltd., Dhaka Ice Cream Industries Ltd., BEOL, Perfetti Van Melle, Ion Exchange and Bkash. These conglomerates are the life of RTM. The study is designed to express the outcome of staying three months in Route to Market International Ltd as per the requirement of the internship of BBA program of BRAC University. This report will give a clear idea regarding factors that affect Employee Retention of RTM Ltd. I have divided the whole report into four parts for the convenient of readers. First part which is main part of the report. It contains introduction, problem statement, scope, objective, limitations and literature review of the study. In this chapter, I have tried to identify the factors that affect “Employee Retention” of RTM. Besides, I have tried to show the picture of employees, attitudes on their working environment, salary structure, work life balance, reword and recognition for the better performance, their opportunity to grow and learn toward their job and organization. Second part deals with overall methodology I have followed to collect and interpret data. Third part contains results and interpretation of the study based on the identified factors which are collected through questionnaire. Findings and conclusion, significance of the study and recommendations of the report based on the findings are described in part four. It is found that the management performance is very satisfactory indeed to ensure the factors that help the company to retain their employees. Most of the employees are very happy in their working environment, little bit happy with work life balance and reward and recognition system but very dissatisfied with salary structure and career growth opportunity of the company which are described elaborately in the whole report.