Welcome to the upgraded BRAC University Institutional Repository. We are currently organizing collections after a recent system upgrade. Homepage category counters may temporarily show lower numbers while syncing, but over 27,000 repository items remain safe and accessible. Please use the search bar to find theses, scholarly outputs, and institutional documents.

Impact of digital marketing on Nagad’s success

Simple item page
bracu.degree.levelUndergraduate
bracu.type.groupStudent Works
datacite.rightsOpen Access
dc.contributor.advisorAkter, Tania
dc.contributor.authorJerin, Nowshin
dc.contributor.departmentBRAC Business School
dc.date.accessioned2023-12-17T09:51:41Z
dc.date.available2023-12-17T09:51:41Z
dc.date.copyright2023
dc.date.issued2023-01
dc.descriptionCataloged from PDF version of internship report.
dc.descriptionIncludes bibliographical references (page 27).
dc.descriptionThis internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.en_US
dc.description.abstractAs a requirement for the completion of BBA program, this report is prepared after a 3 months internship at Nagad Ltd. On “Impact of Digital Marketing on Nagad’s success”. The responsibilities assigned to me as intern of Digital Marketing is described here as well as the challenges and learnings received during the internship. An overview of Nagad Ltd. Is described in this report as well as the management , marketing practices, recruitment process ,operations ,different services offered by the company. In order to find out the impact of digital marketing, a survey has been conducted among 70 random people to gather customer’s opinion, perception about the digital marketing practices of Nagad Ltd. Finally, some recommendations are suggested to improve the company’s service.en_US
dc.description.degreeBachelor of Business Administration
dc.description.statementofresponsibilityNowshin Jerin
dc.format.extent30 pages
dc.identifier.otherID: 18104001
dc.identifier.urihttp://hdl.handle.net/10361/21989
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBrac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectDigital marketingen_US
dc.subjectNagad Ltd.en_US
dc.subject.lcshBranding (Marketing)
dc.subject.lcshInternet marketing.
dc.titleImpact of digital marketing on Nagad’s successen_US
dc.typeInternship Reporten_US

Files

Original bundle

Now showing 1 - 1 of 1
Thumbnail Image
Name:
18104001_BBA.pdf
Size:
1.74 MB
Format:
Adobe Portable Document Format
Description:
Download

License bundle

Now showing 1 - 1 of 1
Thumbnail Image
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed upon to submission
Description:
Download

Collections

Internship Report (Bachelor of Business Administration)