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Digital dilemma of Pmoney mobile banking application of Premier Bank PLC

bracu.type.groupStudent Works
dc.contributor.advisorHossain, Saif
dc.contributor.authorRahman, Mushfiqur
dc.contributor.departmentBRAC Business School
dc.date.accessioned2025-04-22T06:04:40Z
dc.date.available2025-04-22T06:04:40Z
dc.date.copyright2024
dc.date.issued2024-02
dc.descriptionCataloged from the PDF version of the internship report.
dc.descriptionIncludes bibliographical references (page 6).
dc.descriptionThis internship report is submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, 2024.en_US
dc.description.abstractFinancial Market has gained much momentum in the last decade in terms of technogical advancement. From general banking practices at Bank premises, Information Technology has played a vital for reshaping the banking pattern for households. Much of the services are now availed through mobile devices especially through mobile banking applications. Among all others, the first bank in Bangladesh to initiate the move was Eastern Bank Plc by launching their iconic banking app, EBL Sky Banking App. Since then a new era was born. Today almost all banks are investing on Mobile Banking app to stay ahead of time.en_US
dc.description.degreeMaster of Business Administration
dc.description.statementofresponsibilityMushfiqur Rahman
dc.format.extent14 pages
dc.identifier.otherID 13164124
dc.identifier.urihttp://hdl.handle.net/10361/25803
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectPremier Bank Limiteden_US
dc.subjectMobile bankingen_US
dc.subjectFinancial institutionsen_US
dc.subjectBanking activitiesen_US
dc.subjectBanking appsen_US
dc.subjectPmoney appen_US
dc.subjectSmart bankingen_US
dc.subjectOnline bankingen_US
dc.subject.lcshBanks and banking, Mobile--Bangladesh.
dc.subject.lcshBanks and banking--Bangladesh.
dc.subject.lcshElectronic funds transfers.
dc.subject.lcshBanks and banking--Customer services--Technological innovations.
dc.subject.lcshInternet banking.
dc.titleDigital dilemma of Pmoney mobile banking application of Premier Bank PLCen_US
dc.typeInternship Reporten_US

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