Analysis of customer satisfaction level of Dutch Bangla Bank Limited, (DBBL)

Abstract

This report is about “Analysis of Customer satisfaction of Dutch Bangla Bank Limited”. The report is the mirror of the hard work I have done in the period of my three months of internship program. The report mainly explains, whether the customers of DBBL are satisfied with the bank or not. The thing that really caught my eye while I was in DBBL as an intern is that, DBBL always attempts to keep its customers happy. And that is the prime objective of the banks. To find out more about the satisfaction of the customers of DBBL, and the reasons of their dissatisfaction, some data was collected through personal observation and a survey. At the very end, some suggestions are given to improve the performance of the bank and to remove the little doubts customers have in their mind which makes them dissatisfied.