Welcome to the upgraded BRAC University Institutional Repository. We are currently organizing collections after a recent system upgrade. Homepage category counters may temporarily show lower numbers while syncing, but over 27,000 repository items remain safe and accessible. Please use the search bar to find theses, scholarly outputs, and institutional documents.

The contribution of brand equity in the working capital management of Maggi from Nestle Bangladesh

bracu.degree.levelUndergraduate
bracu.type.groupStudent Works
datacite.rightsOpen Access
dc.contributor.advisorLee, Dr. Sang H
dc.contributor.authorIslam, Aminul
dc.contributor.departmentBRAC Business School
dc.date.accessioned2023-08-02T05:49:42Z
dc.date.available2023-08-02T05:49:42Z
dc.date.copyright2023
dc.date.issued2023-01
dc.descriptionCataloged from PDF version of internship report.
dc.descriptionIncludes bibliographical references (page 55).
dc.descriptionThis internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.en_US
dc.description.abstractThis report is written with a purpose to look into the business practices of Nestle Bangladesh Limited with a combination of marketing practices along with the financial position of the organization.en_US
dc.description.degreeBachelor of Business Administration
dc.description.statementofresponsibilityAminul Islam
dc.format.extent58 pages
dc.identifier.otherID: 20104143
dc.identifier.urihttp://hdl.handle.net/10361/19263
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBrac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectBrand equityen_US
dc.subjectWorking capital managementen_US
dc.subjectMaggien_US
dc.subjectNestle Bangladesh Limiteden_US
dc.subject.lcshBranding (Marketing)
dc.subject.lcshWorking capital.
dc.titleThe contribution of brand equity in the working capital management of Maggi from Nestle Bangladeshen_US
dc.typeInternship Reporten_US

Files

Original bundle

Now showing 1 - 1 of 1
Loading...
Thumbnail Image
Name:
20104143_BBA.pdf
Size:
1.68 MB
Format:
Adobe Portable Document Format
Description:

License bundle

Now showing 1 - 1 of 1
Loading...
Thumbnail Image
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed upon to submission
Description: