As GoZayaan rises towards South Asian expansion, the future of travel begins

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Date
2022-06Publisher
Brac UniversityAuthor
Tu-Noor, FatehaMetadata
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Bangladesh's tourism business has been expanding in recent years. Undoubtedly, this has
been influenced by the recent growth of the middle class. However, thanks to technological
advancements, the travel business has recently taken a new course. Because of technological
advancements, the internet is now accessible to a large number of individuals. Online travel
firms have thus become more popular in recent years. With the aim of paving the way for
innovative tech-designed solutions, GoZayaan expands overseas.
International travel was thrown into an uncertain future with the spread of COVID. The virus
not only took away lives but the livelihoods of many as the trillion-dollar tourism industry
came to a halt overnight. Despite this, GoZayaan as a company grew nearly tenfold by
focusing on the changing needs of travelers. The company emphasized essential travel to
ensure the utmost safety for those who had no choice but to break quarantine for work
purposes. GoZayaan promised safe travels in every step of the process by eliminating the
need to leave the house for booking tickets.
Although Expedia, the biggest OTA in the world, has been in business since 2001, the
emergence of OTAs in Bangladesh is a relatively recent phenomenon. Such an OTA is
GoZayaan. They began in 2017 and are now one of Bangladesh's largest OTAs. They offer a
wide range of services, including airline tickets and vacation packages. In addition, they
introduced a brand-new travel financing solution through IPDC Finance LTD. One of the few
OTAs that let consumers pay for hotels abroad using Bangladeshi rials was.
When GoZayaan, a travel-tech startup, sought seed funding last year, it was oversubscribed.
With a $2.6 million investment, it was one of the largest seed rounds by a Bangladeshi travel tech company. It was able to extend the round after acquiring FindMyAdventure.
Bangladesh's internet usage is currently at an all-time high. With all of the drawbacks of the
tourist industry, it's past time for travelers to make use of all of the travel-related services
available online. With GoZayaan as the industry's pioneer, Bangladesh's tourist sector is
poised to take on a new dimension.