Comparison of customer service between Janata Bank Ltd and BRAC Bank Ltd
AuthorHaque, Tasfin Iftekharul
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I am doing my internship in the Janata Bank Ltd. From the very first time I was in doubt with their customer satisfaction. Their service quality was low and that is why they might be losing revenue. Then I scrolled through the internet and found out that BRAC Bank is earning equivalent to Janata bank ltd by investing almost half than JBL. Then I thought customer satisfaction might impact the situation here in any of the ways. That is why I have prepared some question papers and chased some respondents to collect the evidence about the customer satisfaction matter of JBL. The report will discuss the method I have applied for measuring the customer satisfaction of the banks. Then I have measured two of the banks taking responses from both of the customers and their officials so that I get the exact output. So, the report discusses the finding of the analysis. The report also gives a logical recommendation to the JBL by the findings of the report.