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    Procedure of trade service division and an analysis of automation opportunities in Prime Bank Limited 

    Shashi, Farhana Rahman (BRAC University, 2018-09-03)
    This report aims to provide an overview of foreign trade division of Prime Bank Limited. This report has been prepared within the broader perspective of internship program of BBA program, BRAC University. I’ve selected an ...
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    Utilization of digital platform in brand & communication in Prime Bank Limited 

    Khan, Nishat Saiara (Brac University, 2019-08)
    Prime Bank Limited is one of Bangladesh's major banks. Bangladesh's rapid economic growth and changes in people's lifestyles, behavior and other demographic variables are influencing marketing trends. In this report, I ...
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    Re-branding strategy of Prime Bank Limited & how it ensures organizational sustainability 

    Tasnim, Sarah (Brac University, 2019-09)
    Re-branding is the pre-condition to maintain organizational sustainability. It is very challenging to ensure proper re-branding for any exiting organization for which before forming the re-branding strategy, proper knowledge ...
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    A comparative study on credit risk management system of Prime Bank Limited 

    Hoque, Sumaiya (Brac University, 2019-12)
    Prime bank limited is the emerging commercial bank in Bangladesh. Within a short period of time PBL has managed to establish itself as a strong performer in the financial market. It is rapidly expanding and enjoying a high ...

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    AuthorHoque, Sumaiya (1)Khan, Nishat Saiara (1)Shashi, Farhana Rahman (1)Tasnim, Sarah (1)Subject
    Banks and banking--Bangladesh. (4)
    Prime Bank Limited (4)
    Advertising--Brand name products (1)Bank marketing--Bangladesh. (1)Brand name products--Bangladesh--Management. (1)Commercial bank (1)Credit risk management system (1)Market segmentation (1)Organizational sustainability (1)Re-branding (1)... View MoreDate Issued2019 (3)2018 (1)Has File(s)Yes (4)

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