Browsing by Subject "Customer retention"
Now showing items 1-2 of 2
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Factors motivating consumers to switch brands of Mobile Financial Service (MFS) in Bangladesh
(Brac University, 2023-11)This report on Factors motivating consumers to switch brands of Mobile Financial Service (MFS) in Bangladesh. The main concern of this report was to know how consumer psychology is diverted and how Mobile Financial Service ... -
Partners and drivers attraction and retention strategies of Uber Bangladesh
(Brac University, 2019-05)The overall approach of the report is a descriptive one as it goes into the depth and partner’s attraction and retention strategies of UBER Bangladesh. This company widely known as UBER Bangladesh is the leading technology-based ...