Browsing by Subject "Marketing"
Now showing items 41-60 of 122
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An evaluation on business model of Ten's 360 and the impact of Digital Marketing on the restaurant business of Bangladesh
(Brac University, 2021-06)This report is written with an intension to provide a thorough idea of the evaluation on business model of Ten's 360 and the impact of Digital Marketing on the restaurant business of Bangladesh. For this report, I have ... -
Facebook ads have a greater hold on digital marketing of Bangladesh: An observational study on Wavemaker Bangladesh
(Brac University, 2021-06)The impact of digital marketing and brand promotion is the subject of my internship report. In this study, I will discuss how a company deals with clients, as well as how social media marketing assists brands in achieving ... -
Factors affecting derby’s brand equity in Kushtia territory
(Brac University, 2019-05)British American Tobacco Bangladesh (BATB) is one of the largest multinational companies of the country and brings about two thirds of the revenue generated by the tobacco industry. Despite operating in a controversial ... -
Factors affecting tobacco consumption in Bangladesh
(Brac University, 2019-05-06)This report is a research paper on “Factors Affecting Tobacco Consumption”. The overall paper deals with the various factors that affect consumption of tobacco products.A sample of 100 respondents have been surveyed to ... -
Factors determining job satisfaction of employees at Daraz Bangladesh Limited
(Brac University, 2023-02)The report was written using the knowledge I gained while working an intern in Human Resources at Daraz Bangladesh Limited. This internship report is divided into three sections, each with sub-chapters addressing different ... -
Finding the best promotional strategy for influencing the purchase of instant coffee by shoppers, A case study on Nestle Bangladesh Limited.
(Brac University, 2022-02-04)In this research, I will ask whether consumers purchase instant coffee without receiving any incentives, and if not, how sales promotions influence consumer purchasing behaviour. After conducting a thorough survey, we ... -
Forecasting market movement in Dhaka Stock Exchange: LSTM vs. ARIMA
(Brac University, 2019-04)This paper creates and examines the performance of LSTM models against ARIMA models, using Dhaka Stock Exchange data from beginning of 2000 to the beginning of 2019. An algorithm has been designed to simultaneously train ... -
Future marketing strategies for sustaining competitiveness in the evolving online food delivery industry
(Brac University, 2023-01)The internship report contrasts Foodpanda with highlighting the agenda of the role and responsibilities of a marketing student intern in the risk and fraud team at Foodpanda, a leading online food delivery company. As an ... -
Going purely digital for marketing: The case of BJIT Limited
(Brac University, 2022-12)The report explains how BJIT Limited used digital marketing to its advantage during the whole outsourcing process. The purpose of this report is to provide information about the following topics: the current state of ... -
Hospital advertising: the Influence of perceptual and demographic factors on consumer dispositions
(© 1994 MCB UP Limited, 1994)Examines the factors that influence consumer dispositions toward hospital advertising. Both perceptual and demographic variables were included in the analysis. The results suggest that when hospital advertisements are ... -
How BAT Bangladesh's selection of efficient candidates by the HR department ensures a successful marketing team
(Brac University, 2022-01)Very few multinational corporations are as successful as British American Tobacco (BAT Bangladesh). This organization is operating in this area for more than a century. In the year 1910, it was founded in Bangladesh. It ... -
How Digital Marketing of X Solutions Ltd. influence online buying for Samsung Bangladesh
(Brac University, 2020-12)This report deals with the factors that relate to online buying of Samsung products and all the digital communication factors that influence a customer towards online buying. In this era of digitalization, a brand needs ... -
How Digital marketing works on pandemic
(Brac University, 2021-01)Analyzen Bangladesh Limited is a well-established one-stop digital agency. Analyzen Bangladesh Limited started its journey as a software development company but years of working in digital platforms turn this company ... -
How local FMCG’s are transforming their trade marketing strategy with the power of digital marketing provided by TEN’s 360
(Brac University, 2022-09)This report is written with an aim to give an overall idea of the Digital Marketing industry of Bangladesh and how local FMCG’s can get the best out of Digital Marketing. This report shows us the current digital marketing ... -
How media planning helps to get maximum exposure for a brand
(BRAC University, 2018-11)The Research has been done as a piece of BBA program and submitted as a piece of the Internship Program of the researcher. The analyst endeavored to distinguish the best stages of securing the highest GRP. The specialist ... -
How operational things work at BanglaCAT
(Brac University, 2021-02)This project illustrates the internship experience at Bangla Trac Limited- Retail sales division as a course of BBA program of BRAC University. This report describes all the learning, experience and outcomes of the internship ... -
How Small Businesses are changing their Traditional Marketing Strategy with Digital marketing provided by TEN’s 360?
(Brac University, 2022-10)This report is written with the intention to find out the reasons why small businesses are replacing their traditional marketing strategy with digital marketing provided by TEN’s 360. I have done an online survey on ... -
How Social media platform is taking over mainstream marketing channels.
(Brac University, 2021-01)We are X is a fairly new Advert agency which specializes in digital marketing and running out of the box campaigns for big name brands. The topic of my internship report is “How Social media platform is taking over ... -
How X integrated marketing agency is shaping community management through social media
(Brac University, 2021-10)The emergence of marketing has been changed severely and it went to digital production, so here in this internship report will emphasize on the role of community engagement in social media as well as the strategy of digital ... -
Identify the roles of customer relationship marketing In merchandising activities of Royal Footwear Limited
(BRAC University, 2017-10-08)Over last decade’s, branding activities through merchandising have changed radically for manufacturing industry like footwear; mostly to cope with the changes in buyer demand specially the super market based buyer like ...