Technology usage pattern during Covid-19 pandemic in Technuf LLC

Abstract

This research report is prepared to find out “Technology usage pattern during Covid-19 pandemic in Technuf LLC”. The study shows us how technology got a boom during the pandemic due to the changed usage pattern. Many people who never used technology before are now forced to use technology to fulfill their daily tasks. The research found out that COVID 19 impacted the software and digital marketing sector the most. The demand for software solutions increased and the digital marketers got a new segment of customers due to the change in usage pattern. The usage of software mostly increased in the education and corporate sector due to work from home and online classes. In the last section of this research report, there are few recommendations for businesses to cope up with the changed technology usage pattern of the consumers. The researcher suggests that companies should focus more on building a framework for virtual offices, should hire an energetic workforce and train the existing employees, and lastly, the businesses must make sure that they are reachable via an online or digital medium.