Employee satisfaction & attitude towards ShopUp Ltd.

Abstract

This report is being done in an attempt to complete the BBA program at BRAC University. It summarizes my 4 months tenure at ShopUp Ltd and also my personal experiences, what I have learned in this period and what differences the internship period means for a student. It includes 3 chapters whereas in the first chapter I have mentioned my company name, my supervisor name, my brief job description during my internship period, scopes and learnings at that time. In the second chapter I have described the company profile, its achievements, history and how their management and operation work at ShopUp Ltd. Moreover, I have conducted Porter’s five forces theory for a smooth and effective Industry Analyses. Also, I have conducted SWOC Analyses to find out the strengths and challenges the organization have and is going to face in near future and made some recommendations accordingly. In the third chapter I have tried to find out the employee satisfaction level and what indicators works for employee satisfaction. For that, I have conducted an inline survey and gathered the information and analyzed and summarized the findings to see the result. Then concluded with my own recommendation from working experience and from the analysis that I have conducted in this report.