Customer service relationship at United Commercial Bank PLC

bracu.degree.levelUndergraduate
bracu.type.groupStudent Works
datacite.rightsOpen Access
dc.contributor.advisorIslam, M. Nazmul
dc.contributor.authorDishal, Muhit Khan
dc.contributor.departmentBRAC Business School
dc.date.accessioned2026-08-13T06:45:30Z
dc.date.available2026-08-13T06:45:30Z
dc.date.copyright2026
dc.date.issued2026-06-14
dc.descriptionThis internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2026.
dc.descriptionCataloged from PDF version of internship report.
dc.descriptionIncludes bibliographical references (page 44).
dc.description.abstractThe customer service relationship in this report is evaluated in the United Commercial Bank PLC, especially in the operations of the General Banking Department of the bank. Having conducted the apprenticeship between 23/10/2025 and 22/01/2026, the research has equipped me with various banking experiences such as assisting customers in the opening of accounts, issuing cheque, distributing ATM cards, and responding to customer queries about various transactions and services in their accounts. The main objective of this report is to analyze and review the customer service policies used at UCB PLC, analyze their effectiveness and propose possible areas of improvement. UCB PLC is a financial institution with 89 branches spread across Bangladesh and engaged in providing quality services to its customers. The report seeks to provide an insight into the operations of UCB PLC and the importance of customer service in promoting customer satisfaction and loyalty towards the company. The report will contain a general overview of the operations of UCB PLC, the activities I performed during the internship, the challenges that the General Banking Department faces, and the lessons I learned. It ends with the recommendations on how to improve customer service processes, strengthen the relationships of the bank with its clients and guarantee the further evolution and satisfaction.
dc.description.degreeBachelor of Business Administration
dc.description.statementofresponsibilityMuhit Khan Dishal
dc.format.extent46 pages
dc.identifier.otherID 20304037
dc.identifier.urihttps://hdl.handle.net/10361/29039
dc.language.isoen_US
dc.publisherBRAC University
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 Internationalen
dc.rightsBRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectUnited Commercial Bank Limited
dc.subjectCustomer services
dc.subjectBanking activities
dc.subjectGeneral banking
dc.subjectCustomer satisfaction
dc.subjectCustomer relations
dc.subject.lcshBanks and banking--Bangladesh.
dc.subject.lcshCustomer relations--Management.
dc.subject.lcshBanks and banking--Customer services.
dc.titleCustomer service relationship at United Commercial Bank PLC
dc.typeInternship Report

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