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A comparative analysis of Babylon garments limited with its competitors

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bracu.degree.levelUndergraduate
bracu.type.groupStudent Works
datacite.rightsOpen Access
dc.contributor.advisorRahman, Sharmin Shabnam
dc.contributor.advisorChowdhury, Anup
dc.contributor.authorHussain, Maisia
dc.contributor.departmentBRAC Business School
dc.date.accessioned2011-03-13T08:58:31Z
dc.date.available2011-03-13T08:58:31Z
dc.date.copyright2010
dc.date.issued5/11/2010
dc.descriptionThis internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2010.
dc.descriptionCataloged from PDF version of Internship report.
dc.descriptionIncludes bibliographical references (page 43).
dc.description.abstractBabylon garments started its journey in 1986 by its five boards of directors. It is one of the major garments manufacturing organization in Bangladesh. This organization increasingly reducing its rejection and rework rate in-process and final garments in order to ensure product quality and delivery time as per buyer requirement and increase profitability. Babylon will ensure sufficient training and suitable work to increase productivity and skills of the employee. Now Babylon Garments has a 90000 square feet area. Its production capacity is around 240000, number of machines 1500 and number of employees at least 4000. In my report I tried to cover a short profile of Babylon group and major customers of Babylon garments. It also includes responsibilities of a merchandiser, my activity and the problems I faced and some recommendation. In addition, I included a short profile of 3 major competitors. Apart from this I also covered marketing mix (4p’s) of Babylon Garments. In the competitive analysis part I tried to compare Babylon Garments with its competitors.en_US
dc.description.degreeBachelor of Business Administration
dc.description.statementofresponsibilityMaisia Hussain
dc.format.extent43 pages
dc.identifier.otherID 05204018
dc.identifier.urihttp://hdl.handle.net/10361/807
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectBusiness administration
dc.titleA comparative analysis of Babylon garments limited with its competitorsen_US
dc.typeInternship Reporten_US

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Internship Report (Bachelor of Business Administration)