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An internship report on outsourcing branding of organisations and brands using creative agencies

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bracu.type.groupStudent Works
dc.contributor.advisorChowdhury, Suman Paul
dc.contributor.authorHabib, Fairuz Maesha
dc.contributor.departmentBRAC Business School
dc.date.accessioned2025-02-04T10:18:47Z
dc.date.available2025-02-04T10:18:47Z
dc.date.copyright©2024
dc.date.issued2024-06
dc.descriptionCataloged from PDF version of internship report.
dc.descriptionThis internship report is submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, 2024en_US
dc.description.abstractThis report presents the benefits and challenges associated with outsourcing branding efforts for organizations. Outsourcing branding, while offering several advantages such as access to specialized expertise, cost-effectiveness, and flexibility, also poses certain limitations including potential loss of control, communication challenges, and dependency on external resources. This report aims to provide insights into the strategic considerations and decision-making processes involved in outsourcing branding initiatives. By understanding the nuances of outsourcing branding, organizations can make informed decisions to leverage external expertise effectively while maintaining brand integrity and achieving their strategic objectives.en_US
dc.description.degreeMaster of Business Administration
dc.description.statementofresponsibilityFairuz Maesha Habib
dc.format.extent33 pages
dc.identifier.otherID 20264073
dc.identifier.urihttp://hdl.handle.net/10361/25312
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectBrandingen_US
dc.subjectAgencyen_US
dc.subjectOutsourcingen_US
dc.subjectClient servicingen_US
dc.subjectDigital marketingen_US
dc.subject.lcshInternet marketing.
dc.subject.lcshMarketing(Branding).
dc.titleAn internship report on outsourcing branding of organisations and brands using creative agenciesen_US
dc.typeInternship Reporten_US

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Internship Report (Master of Business Administration)