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A study of the impact of electronic marketing on consumer’s purchasing behavior

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dc.contributor.advisorAbdallah, Dr. Md. Wahid
dc.contributor.authorNizam, Md. Rashed
dc.contributor.departmentBRAC Institute of Governance and Development
dc.date.accessioned2018-04-02T05:13:03Z
dc.date.available2018-04-02T05:13:03Z
dc.date.copyright2016
dc.date.issued2016-02
dc.descriptionThis dissertation is submitted in partial fulfilment of the requirements for the degree of Masters in Procurement and Supply Management, 2016.en_US
dc.descriptionCataloged from PDF version of dissertation.
dc.descriptionIncludes bibliographical references (page 26-28).
dc.description.degreeMasters in Procurement and Supply Management
dc.description.statementofresponsibilityMd. Rashed Nizam
dc.format.extent28 pages
dc.identifier.otherID 15282003
dc.identifier.urihttp://hdl.handle.net/10361/9786
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBRAC University dissertations are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectElectronic marketingen_US
dc.subjectConsumer’s purchasing behavioren_US
dc.subjectE-mediaen_US
dc.titleA study of the impact of electronic marketing on consumer’s purchasing behavioren_US
dc.typeDissertationen_US

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Thesis & Dissertation (Masters in Procurement and Supply Management)