Online shopping experience & customer satisfaction of Direct Fresh Ltd.
| bracu.degree.level | Undergraduate | |
| bracu.type.group | Student Works | |
| datacite.rights | Open Access | |
| dc.contributor.advisor | Khan, Arifur Rahman | |
| dc.contributor.author | Amin, Md. Ruhul | |
| dc.contributor.department | BRAC Business School | |
| dc.date.accessioned | 2016-08-10T03:47:44Z | |
| dc.date.available | 2016-08-10T03:47:44Z | |
| dc.date.copyright | 2016 | |
| dc.date.issued | 4/27/2016 | |
| dc.description | Cataloged from PDF version of Internship report. | |
| dc.description | Includes bibliographical references (page 28). | |
| dc.description | This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016. | en_US |
| dc.description.abstract | The internship report has been prepared on “Online Shopping Experience & Customer Satisfaction of Direct Fresh Ltd.” based on both primary and secondary data. The information used in this report has been collected from various sources such as daily reports of activities, interviews with employees, blogs, website, website backend and sales reports. I have prepared this report to represent the adapted marketing strategies by Direct Fresh. Direct Fresh has developed relationships with leading Bangladeshi meat, poultry, fish, and milk companies, like; Bengal Meats, Fisherman, German Butcher, Aarong Dairy, PepsiCo, Nestle, ACI, Square, etc. Locally made snacks and baked goods will be provided through relationships with Golden Harvest, Domiok Breads, Lucerne Chocolate, OceanRia, Glazed Donut. In this time our customers are upper class people. So we import some premium products from U.K, France, Thailand, Dubai and some other countries for premium customers. Customers of DF are satisfied with our service. But sometimes they face problem for browsing and time table of delivery. I talked with some customer and take feedback from them. I have closely analyzed the customer satisfaction of Direct Fresh and how they are implemented throughout my internship and prepared this report. | en_US |
| dc.description.degree | Bachelor of Business Administration | |
| dc.description.statementofresponsibility | MD. Ruhul Amin | |
| dc.format.extent | 35 pages | |
| dc.identifier.other | ID 12104210 | |
| dc.identifier.uri | http://hdl.handle.net/10361/6130 | |
| dc.language.iso | en | en_US |
| dc.publisher | BRAC University | en_US |
| dc.rights | BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. | |
| dc.subject | Direct Fresh Ltd. | en_US |
| dc.subject | Customer satisfaction | en_US |
| dc.subject | Online shopping | en_US |
| dc.subject | Production | en_US |
| dc.title | Online shopping experience & customer satisfaction of Direct Fresh Ltd. | en_US |
| dc.type | Internship Report | en_US |