Retail activities & customer service of City Bank Ltd. : Dhanmondi branch

Abstract

Banking is known as the backbone of the national economy and it play an important role in the business sector & promoting industrialization & economic development of the country. City Bank Ltd is one of the ancient private commercial bank operated in Bangladesh which deals with four different and significant banking divisions which are the driving force of the bank such as Retail Banking, Corporate and Investment Banking, SME Banking and Treasury Banking. Here the report has been prepared on “Retail activities and Customer services of CBL” and it covers detail about retail banking activities and customer service accomplishes by the bank. Besides it also consist of general information of CBL, financial information, learning points, findings, and recommendation. Retail banking discusses about the banking in which banking institutions accomplish transactions directly with consumers, rather than corporations or other banks. CBL started its retail function in 2009. Through retail banking City bank collects deposits, provides loan to customers, and offers various card services both local and abroad and some services to non-resident business. The bank wants to provide their customers the best-in-class services, innovative products and financial solutions from smart outlets. During the internship period I worked under the customer service department. The Customer Service area is divided into few sections such as, Cheque, pin, cards, loan, remittance, pay order and so on. The customer service includes activities, such as- opening different accounts, cheque requisition and delivery, pin receive and delivery, loan paper fill up and processing, call center registration and so on.