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How the brand identity of the Holy Crab was improved through social media marketing by Chromatic Limited

bracu.type.groupStudent Works
dc.contributor.advisorMohiuddin, Md. Fazla
dc.contributor.authorHassan, Emad Bin Mohammad
dc.contributor.departmentBRAC Business School
dc.date.accessioned2018-01-07T08:56:26Z
dc.date.available2018-01-07T08:56:26Z
dc.date.copyright2017
dc.date.issued8/29/2017
dc.descriptionCataloged from PDF version of internship report.
dc.descriptionIncludes bibliographical references (pages 32-33).
dc.descriptionThis internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.en_US
dc.description.abstractChromatic Ltd is a company that specializes in advertising for businesses all over Bangladesh. It incorporates the skills of many intellectuals and artistic innovators to successfully advertise the clienteles that ask for assistance. As a collective whole, all the members of Chromatic Ltd. provide superior service in Bangladesh. The employees work with efficiency and creativity in order to grow as a company and help those companies which desire the same. Visualizers, art directors, brand and production executives, and web developers come together to aid economic growth for businesses. Opportune for this time, I was able to gain knowledge for understanding the new and innovative methods of managing and executing great results for businesses of the new generations. Working with a media and advertising team instigated the fact that I had to partake in making different business campaigns. This report exhibits my time and work experience at Chromatic Ltd. and the services that are provided. New methods for emerging businesses are discussed as well. Additionally, I display the analysis of social media advertising and the implementation of such on The Holy Crab Bangladesh, a restaurant clientele. Facebook was used for advertising through social networks and the rates of attention and effectiveness were analyzed and depicted conclusivelyen_US
dc.description.degreeBachelor of Business Administration
dc.description.statementofresponsibilityEmad Bin Mohammad Hassan
dc.format.extent33 pages
dc.identifier.otherID 13104249
dc.identifier.urihttp://hdl.handle.net/10361/8942
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectSocial media marketingen_US
dc.subject360° advertising agencyen_US
dc.subjectHoly Craben_US
dc.subjectChromatic Limiteden_US
dc.titleHow the brand identity of the Holy Crab was improved through social media marketing by Chromatic Limiteden_US
dc.typeInternship Reporten_US

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