Walton Hi-Tech Industries' Memorandum of Understanding as a Strategy for Employer Branding
| bracu.degree.level | Undergraduate | |
| bracu.type.group | Student Works | |
| datacite.rights | Open Access | |
| dc.contributor.advisor | Shuvo, Shihab Kabir | |
| dc.contributor.author | Raha, Afsara Tasneem | |
| dc.contributor.department | BRAC Business School | |
| dc.date.accessioned | 2022-08-22T04:06:24Z | |
| dc.date.available | 2022-08-22T04:06:24Z | |
| dc.date.copyright | 2022 | |
| dc.date.issued | 2022 | |
| dc.description | Cataloged from PDF version of internship report. | |
| dc.description | Includes bibliographical references (page 49). | |
| dc.description | This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022. | en_US |
| dc.description.abstract | Walton began their journey to greatness in 1977, commencing production of refrigerators, freezers, air conditioners, compressors, and now also televisions, home appliances, and electrical appliances all are aspects of the company's operations, with the said vision of becoming the finest premium brand in Bangladesh and intending to become the top brand name worldwide. The objective of this Employer Branding strategy and Memorandum of Understanding is to see how it affects employee satisfaction, retention, and sourcing the greatest talent for Walton's visionary team. The object of the report is to determine how well the Memorandum of Understanding is serving as an effective instrument or technique of employer branding for Walton, and also how employees are reacting to the program. This analysis will help the employee engagement unit have a detailed understanding of the workforce's opinions toward the procedure and take the necessary steps to strengthen and improve the program for employees. | en_US |
| dc.description.degree | Bachelor of Business Administration | |
| dc.description.statementofresponsibility | Afsara Tasneem Raha | |
| dc.format.extent | 49 Pages | |
| dc.identifier.other | ID: 17104089 | |
| dc.identifier.uri | http://hdl.handle.net/10361/17108 | |
| dc.language.iso | en | en_US |
| dc.publisher | BRAC University | en_US |
| dc.rights | BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. | |
| dc.subject | Memorandum of Understanding | en_US |
| dc.subject | Employer Branding | en_US |
| dc.subject | Walton Hi-Tech Industries | en_US |
| dc.subject.lcsh | Branding (Marketing) | |
| dc.title | Walton Hi-Tech Industries' Memorandum of Understanding as a Strategy for Employer Branding | en_US |
| dc.type | Internship Report | en_US |