Clients acquisition and business relationship development of medical services evidence from: Mount Elizabeth hospitals Singapore, Dhaka office

Abstract

This paper contains my internship experience at Mount Elizabeth Hospitals Singapore, Dhaka office. Here, I have mentioned all the learnings that I have gathered throughout my internship period. Here, I have served as a service marketing intern. We know that Mount Elizabeth Hospitals is a very renowned and well-regarded hospital for its high-quality medical services. I was appointed in its Dhaka office and here we assist to those patients who go long way to Singapore for the treatment in Mount Elizabeth Hospitals. My main activity was to make a good bond with travel agencies, airlines, GSA offices and through this not only we can reach more clients but also provide the actual services which will make their entire process easier. This whole task, from making appointments with those parties to conducting the meeting all by myself increased my people skills which boosted my confidence level for corporate culture. Moreover, during my internship period our regional office organized two grand public health seminars and I had to do many things from inviting our guests to arrange CMH (Combined Military Hospitals), Lakeshore Hotel, United Hospitals etc. These things made me able to accomplish multiple tasks efficiently and effectively.