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Analysis of marketing strategies, campaigns and projects of IDLC Finance Limited

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Files

19104051_BBS.pdf (1.51 MB)

Date

2023-05

Publisher

BRAC University

Authors

Full item page

URI

http://hdl.handle.net/10361/23430

Citation

Abstract

This report begins with information on the internship, such as the duties and tasks assigned to it, as well as the obstacles encountered. Secondly, it includes business information about IDLC Finance Limited, such as its many functions and departments and industry analyses. Finally, it includes an analysis of the organization’s marketing strategies, projects and campaigns of the company.

Keywords

Marketing, Artificial intelligence, Advertising, Campaigns, Social media

LC Subject Headings

Financial institutions--Bangladesh.

Description

Cataloged from the PDF version of the internship report.
Includes bibliographical references (pages 68).
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Publisher Link

Department

BRAC Business School

Type

Internship Report

Collections

Internship Report (Bachelor of Business Administration)