The impact of training & development and effective communication on employee engagement: a study on bKash

Abstract

bKash Limited is the leading mobile financial service provider in Bangladesh. Among many other MFS companies, bKash has captured maximum market share in the industry along with rapid organizational growth. Throughout my internship period at bKash Limited at Human Resources division, Organizational Development & Employer Branding department, I got to learn valuable insights related to different OD initiatives. Throughout the internship, I actively participated in various OD initiatives including employee engagement activities, learning development and training programs. I had a four-month internship during which I was able to observe essential elements of the company's operations and corporate culture. I have created this report using the experiences I had while doing my internship. I have covered my internship duties and responsibilities in this report, with a particular emphasis on the company's management, marketing, systems, and operations procedures. This report also includes an examination of the MFS industry and the company. This report has focused on a brief overview of insights while preserving the organizations confidentially. In addition, research have been conducted and are included in this report. Using bKash as a case study, I have attempted to investigate the effects of training and development and good communication on employee engagement. Based on the survey questionnaire, I have tried to measure whether the training and development opportunities and communication efforts are effective enough to engage the employees at bKash. As the industry leader, bKash possesses a good reputation in the marketplace. In addition, the organization's excellent corporate culture and human resources policies draw in young people across the nation to work there. The analysis reveals whether bKash practices the training & development and effective communication practices that has an impact on their employee engagement at work.