Event management of the Westin Dhaka

Abstract

This is an internship report that contains the working experience of different task in "The Westin Dhaka" in the department of Marketing & Communications. I have acquired knowledge about how "The Westin Dhaka" arranges different events and how they are giving services to their customers. I also gathered knowledge about the effectiveness of arranging events and public relations. Under marketing department I have learnt about the requirements and procedure for arranging of events for the customer. In fact, the practical internship program enables me to understand the activities and procedure of different functions relating to arranging events and maintaining customer relationship. The Westin Dhaka Hotel’s Mission began under the strong supervision of Starwood Hotels and Resorts worldwide, which had its soft opening on 31st July 2007 with 100 rooms in operation. The owner of The Westin Dhaka is Unique Hotel & resorts Limited. The hotel is officially opened on the 12th September of same year. Today the hotel has established itself as one of the leading hotel in terms of revenue. In the field of the hospitality industry of Bangladesh the Westin is one of the world class properties which provide international standard service to its guests and customer. Throughout the globe Westin properties are the symbol of luxury which got its unique standard and modern technologies. The hotel is located in the central business hub of the country which got the leading corporate head offices around, which get most of foreign visitors. The Westin Dhaka is steps away from renowned shopping malls, foreign mission, restaurant, art private clubs and multinationals. The Westin Dhaka can provide pioneering programs and instinctive services which transform every aspect of a guest’s stay into a revitalizing experience. Indulge in a deliciously wholesome menu including exclusive Super Foods dishes. Energize in the fitness studio with the industry-leading Westin WORKOUT. Revive in the Heavenly Bath where luxurious touches create a spa-like experience. And of course, experience truly restorative sleep in the world-renowned Heavenly Bed an oasis of lush sheets, down, and patented pillow-top mattress. Whether an epic city center location or refreshing resort destination, Westin ensures guests leave feeling better than when they arrived.