Promoting awareness of the importance of insurance: the case of MetLife Bangladesh

Abstract

To transform the four years theoretical knowledge of Business Administration in to a practical knowledge, the internship program is a must. These 12 weeks of our internship period help us a lot to realize the connection between our institutional knowledge and actual corporate scenario. Today, the people of Bangladesh are quite concerned about their present and future protection for various purposes. They are concerned about their health protection, educational protection and so on. Life Insurance companies are providing them those opportunities to make it real. MetLife Bangladesh is such as a Multinational Insurance Company which is playing a vital role in this sector in Bangladesh. Their all products and services are covering a broad demand of our people. Here, the three-payment plan policy or 3 P. P. policy for Health Insurance is very much attractive. This report is regarding awareness of insurance industry based on the current situation of Bangladesh. I was looking to find out why people are interested on insurance plans and the effects of insurance plans in people’s life. This report also conveyed the impression of general people regarding insurance awareness. A survey research was conducted to find out response of general people and their thinking regarding insurance plan. In recent days, Bangladesh is imposing mandatory vehicle insurance but in terms of life insurance there is not that much of legal binding yet. There are a lot of complain regarding life insurance companies in our country for which insurance plans is Bangladesh is not getting that much popular. Fraudulence, not getting claims, less attractive plans are the main complains regarding insurance companies. After all there are also a lot of positivity and useful attractive features of insurance plans in Bangladesh which is impressive to lead a stress less life. The importance of insurance industry is also reflected in this reported. The influence and importance of insurance is studied based on MetLife Bangladesh.