An overview of Daraz Bangladesh and its operations of digital goods category

Abstract

The report being presented is an Internship Report prepared as a requirement for the completion of the BBA Program of BRAC University mainly based on my experience in an E-Commerce company Daraz Bangladesh. It gives an overview of Daraz along with its major services. The report also describes my assignments in the Business Development Team, with my learning and their relevance to the goals of the organization. Experiencing how an E-Commerce company works in Bangladesh, the challenges it faces, establishes itself from the scratch and also learning how to communicate inside and outside the organization. Moreover, this report attempts at explaining my interaction with coworkers, the difficulties I have experienced and the internship‟s influence on my career plans. It talks about how this internship has changed my entire thought process about jobs and how it will further help me decide on landing on a job. This report also acts as evidence how theoretical knowledge differ from practical learning despite its important but insignificant effect on career development. There is a positive realization that my internship went better than expected for which the reality was better than that what I was expecting. I am happy with my internship performance but still believe there are things that I could have done differently if I were to do it again. However, I enjoyed my internship experience at Daraz to the fullest.