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Social impact of app-based service: a study based on URAL EMS

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BRAC University

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Abstract

This report is prepared on the basis of my three-month practical experience at WOADEC Limited. This internship program helped me to learn about the practical scenario of a Startup Technology-based Company. WOADEC Limited is a dynamic software solution provider. It started its journey on 2017 in Bangladesh. URAL EMS is an original product brand of WOADEC Limited. First time in Bangladesh, URAL EMS introduced a convenient and simple emergency medical service platform. It is a location-based service that makes hiring an on-demand ambulance easy from mobile or computer. This report has been presented based on my observation and experience gathered from the company. The report mentions about the facilities and benefits URAL EMS provides to their customers in both supplier end as well as consumer end. The focus is given more on the social impact it can create by providing an innovative solution in the sector of emergency medical service of Bangladesh. A research is conducted to draw a conclusion on the effects of these facilities and benefits on society as a whole. The result that is found is quite considerable. The result of the research is described in details in this report in the later chapters. After knowing the scenario of emergency medical service sector of Bangladesh and the impact that URAL EMS may create some recommendations came up. The report also consists recommendations and conclusion according to my point of view, that would improve the sustainability of the brand if implemented.

Description

Catalogued from PDF version of internship report.
Includes bibliographical references (page 35).
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2018.

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Type

Internship Report