Sales development process of audacity IT Solutions Limited

Abstract

The overall approach of the report is a descriptive one as it goes into the depth of sales development strategies of Audacity IT Solution Limited. This company widely known as Audacity IT is the leading technology-based software development service provider in Bangladesh with more than two hundred plus clients. To prepare this analytical report both primary and secondary data were used. Among the sources, data mainly collected from the internal client data base of Audacity IT. The first part of this report deals with introduction of the Sales development process, objective, background, scope, and limitations of the report. In order to understand the sales performance of Audacity IT on which the report is carried on. The second part includes company profile of Audacity IT. A brief narration of the overview of Audacity IT given on which I selected for my report. The third part of this chapter tries to shows the segments of sales development of Audacity IT and impact on perpetual performance, why it is important and what does it means and also added the theoretical framework. The fourth part of the report focuses on some of the satisfied client who took their service from Audacity IT. Audacity IT has passed a long way since it is providing services. Already it has earned strong market leadership position. Hopefully, Audacity IT will continue to hold the position and be perfect in this sector. To keep the leadership position company, need to give more and more attention to the customer retention and development.