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Practices of marketing and human resource on AP business Inc.

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Publisher

BRAC University

Citation

Abstract

Shell is one of the biggest companies in United States. They are very much passionate about their product and prices. They are doing basically the franchise business all over the United States. We have three different locations under this Shell Company own by Soheil Malik. By keeping hell’s rule and regulation safe and sound we are running our store. Our main product is motor oil, fuels and tobacco. The report is all about their market analysis changing price of fuel and diesel. Most of the customers are more serious about choosing brand. An intense competition is going on in the market between the gas and fuel price among the other truck stop of other company. As a franchise business they have to consider the product quality and have to present their situation. Therefore, the outcomes of the analysis are shown in brief in the report. As this business situated far from town side so all the outgoing trucks come for diesel here which bring good profit for the business. ‘Delta Town Truck Stop’ is very famous for souvenir and accessories so that customers are getting those in cheap prices. Store manager helped me to know about every single matters happing in the store. Considering the competitors they increase and decrease the price of fuel and diesel. The most important job is to convincing customer about new product and makes them buy that product. Though Delta town Truck Stop selling tobacco as a wholesale in less price but they selling diesel and fuel in little higher price because of travel spot.

Description

Cataloged from PDF version of Internship report.
Includes bibliographical references (page 16).
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2013.

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Type

Internship Report