Business development activities through digital marketing of Orange Business Development Ltd.

Abstract

Since 2005, Orangebd has provided its clients with high-quality IT solutions and services to numerous public and private organizations, businesses, and enterprises. Orangebd is one of several successful IT firms in Bangladesh working toward "Building IT solutions for life." Utilizing marketplaces, building solid partnerships, utilizing clients, and boosting an organization's image are all business development components. The techniques and strategies employed in business development aid an organization's growth and increase in profitability. Campaigns to build partnerships, widen markets, and increase brand awareness are examples of business development techniques which Orangebd employs through its services. Promoting brands utilizing the Internet and other digital communication channels to reach potential clients is known as digital marketing. Everything is a part of digital marketing, including email, social media, online advertising, and website building. The first chapter of this report gives a quick synopsis of the internship. Along with my unique information, I've included all the necessary details about my job, the company, and my supervisor in this chapter. Additionally, it details the duties I completed, what I learned about the company, what I gained, what I encountered difficulties with, and any advice I have for aspiring interns. The second section is devoted to the organization where I finished my internship. Here, I've discussed Management, financial, and marketing tactics. In the third chapter, I showed the survey's results.