Paid online advertisement optimisation at UpoharBD.com

Abstract

UpoharBD is one of the oldest and leading online gift stores in Bangladesh. People from all over the world can purchase gifts and sent to their dear ones by UpoharBD. In this report, I included the methods video content creation for promotion and other purpose. I mentioned how to create ad campaigns video and display ad campaigns for website traffic gain, awareness creation and sells purpose. In this report, I have discussed the process of successful digital marketing plan. I have prepared this report into four major chapters. Firstly, I discussed about the background and origin of the report. The second chapter is about the company related information, the business operation model of the company and my responsibilities for the organization. The third chapter is about my working process, content creation, promotional planning and implementation and analyzing the data founded from the promotion and other research. The last chapter is about my learning and recommendation for the business