Reaching student population through Google applications

Abstract

Now-a-days the dynamism of modern technologies & its pragmatic applications are almost inevitable for our day to day life style. Google is on a triumphant march for providing solutions to emerging needs & connecting people across the globe by creating virtually inter-connected world through Google Apps. Recently Google Bus Bangladesh has officially launched its journey in the country to encourage the students at college and university level to get involved in internet use through Google Apps to bag and maximize the benefits of ICT in their lives. Market Access Group, one of the biggest marketing agencies in Bangladesh, is event & activation partner of ‘Google Bus Bangladesh’ project campaign. This project consists of Planning team, advanced team & Trainer team for executing the entire projects to reach ultimate objectives. I have worked in the trainer team & visited various college and university campuses as an execution part of this job as well as gathering information for the internship report. The training part has been designed as an interactive session among the students & trainers starting with the audience based contents structured by the Google Bus Bangladesh team. The contents have been configured with the technical-know-how and benefits of Google apps for virtual documentations (docs, spreadsheet, and calendar), group discussions, and live video conference (Hangout), social networking (Google+), virtual data storage accessible from any device (Google drive), educative learning & entertainment through online video channel (YouTube) etc. for the students. The training session has used to be boosted up with the Quiz contest based on the contents delivered and gift for the winners. The Google Bus journey to a campus has to end up with the hands-on participation of the students in joining virtual Google plus Community. I came up with the findings that Google apps has diversified interactive virtual facilities to reduce the complexities of storing, editing and losing data or records; it has limitations due to formatting mismatch that limits data copy and paste among Google docs, Google spreadsheet & Google presentation. Moreover, Google plus community is not so popular among students like Facebook community for social networking. However, Google apps have crafted a vast window for the tech-freak emerging student community of Bangladesh.