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Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh

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bracu.degree.levelUndergraduate
bracu.type.groupStudent Works
datacite.rightsOpen Access
dc.contributor.advisorChowdhury, Hasan Maksud
dc.contributor.authorAlam, Shihab Noor
dc.contributor.departmentBRAC Business School
dc.date.accessioned2020-03-04T07:05:17Z
dc.date.available2020-03-04T07:05:17Z
dc.date.copyright2019
dc.date.issued2019-09
dc.descriptionCataloged from PDF version of internship report.
dc.descriptionIncludes bibliographical references (page 38-40).
dc.descriptionThis internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.en_US
dc.description.abstractInternship is the chance acquired to trip the realistic work environment. The predominant aim of this report is to assess the Consumer Behavior and Perception concerning to the Mobile Financial Service commonly termed as MFS in Bangladesh. To start off with, this report offers a review of the Mobile Financial Service sector in Bangladesh. Subsequently, it attracts interest towards the literature review of the Mobile Financial Service and also enables to determine the opportunities and challenges provided by the MFS providing companies. In the third part, the analysis of the industry is defined briefly. Lastly, the findings and evaluation from the vision of the ‘user’ have been shown regarding not only the effectiveness and reliability of the whole process but as well as for determining the shortages and lacking present in the technique. The report is prepared with a motive to find the perceptions of consumers and their behavior towards the MFS systems, which is currently growing out to be popular in our countryen_US
dc.description.degreeBachelor of Business Administration
dc.description.statementofresponsibilityShihab Noor Alam
dc.format.extent44 pages
dc.identifier.otherID 15104114
dc.identifier.urihttp://hdl.handle.net/10361/13826
dc.language.isoenen_US
dc.publisherBRAC Universityen_US
dc.rightsBrac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subjectMFSen_US
dc.subjectMobile financial serviceen_US
dc.subjectm-commerceen_US
dc.subject.lcshMobile commerce--Bangladesh.
dc.titleAnalyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladeshen_US
dc.typeInternship Reporten_US

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Internship Report (Bachelor of Business Administration)