Analysing the strategy behind digital advertising at Asiatic MCL

Abstract

Based on my three-month internship at Asiatic Marketing Communications Limited's Client Servicing Department, I've put together this report. The internship course Bus 400 was something I had to do as part of my BBA degree requirements. Included in this document are an introduction and a quick look at the company's profile. There are detailed descriptions of the business and analyses of the products and services it offers. My internship experience was summarized in the last parts. As an intern, everything of the information presented here is my personal opinion and what I have observed. In this section, I discussed the tasks I was given at work as well as the atmosphere in the workplace. My views and personal thoughts on how I have pursued my internship are included. I finished the report by including my analysis and findings on my chosen topic. I've learned a lot about digital marketing firms in the past three months. The company helped me acknowledge the vital techniques of digital marketing as well as the importance of efficient and suitable strategy and to be curious about where digitization is leading us Using what I learned during my internship, I looked for flaws and proposed possible solutions.