Impact of HRM digitalization on employee performance
| bracu.type.group | Student Works | |
| dc.contributor.advisor | Hafiz, Nusrat | |
| dc.contributor.author | Eshika, Eshrat Farzana | |
| dc.contributor.department | BRAC Business School | |
| dc.date.accessioned | 2025-08-07T08:42:15Z | |
| dc.date.available | 2025-08-07T08:42:15Z | |
| dc.date.copyright | 2024 | |
| dc.date.issued | 2024-05 | |
| dc.description | Cataloged from the PDF version of internship report. | |
| dc.description | Includes bibliographical references (pages 42-44). | |
| dc.description | This internship report is submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, 2024. | en_US |
| dc.description.abstract | This report summarizes my MBA internship at BRAC-Aarong, focusing on recruitment and talent management. My objective was to enhance hiring quality and employee productivity. Utilizing E-recruitment and E-talent management systems, I facilitated the successful onboarding of 3,500 sales associates for Eid-ul Fitr 2024. This achievement streamlined the hiring process, reducing cost per hire while improving the candidate experience. The internship provided invaluable insights into talent identification strategies, emphasizing the importance of data-driven decision-making for hiring, training, and retention. My key recommendation involves mitigating unconscious bias in recruitment. Implementing structured interviews, blind resumes, and diverse hiring teams are crucial steps to achieve this. This experience has significantly strengthened my communication and interpersonal skills, solidifying my interest in the HR function, particularly recruitment and talent management. | en_US |
| dc.description.degree | Master of Business Administration | |
| dc.description.statementofresponsibility | Eshrat Farzana Eshika | |
| dc.format.extent | 58 pages | |
| dc.identifier.other | ID 21364108 | |
| dc.identifier.uri | http://hdl.handle.net/10361/26517 | |
| dc.language.iso | en | en_US |
| dc.publisher | BRAC University | en_US |
| dc.rights | BRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. | |
| dc.subject | Human resource management | en_US |
| dc.subject | Talent management | en_US |
| dc.subject | E-recruitment | en_US |
| dc.subject | E-talent management | en_US |
| dc.subject | HR practices | en_US |
| dc.subject | Aarong | en_US |
| dc.subject | E-HRM | |
| dc.subject | Employee performance | en_US |
| dc.subject.lcsh | Personnel management--Information technology. | |
| dc.subject.lcsh | Personnel management--Data processing. | |
| dc.subject.lcsh | Employees--Effect of technological innovations on. | |
| dc.subject.lcsh | Employee selection--Information technology. | |
| dc.subject.lcsh | Performance--Effect of technological innovations on. | |
| dc.title | Impact of HRM digitalization on employee performance | en_US |
| dc.type | Internship Report | en_US |