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Waste management in Dhaka City-A theoretical marketing model

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dc.contributor.author Chowdhury, Tamzid Ahmed
dc.contributor.author Afza, Syeda Rownak
dc.date.accessioned 2010-10-19T08:51:01Z
dc.date.available 2010-10-19T08:51:01Z
dc.date.issued 2006
dc.identifier.uri http://hdl.handle.net/10361/579
dc.description.abstract An escalating quality of life and high rates of resources consumption patterns have had an unintended and negative impact on the urban environment generation of wastes far beyond the handling capacities of urban govt. and agencies. Cities are now grappling with the problems of high volumes of waste, the cost involved, the disposal technology and the impact of wastes on the local and government environment. Therefore, at this moment it is very much needed to make a proper plan for waste management and disposal system it has also been observed that waste can be another source for earning money. So, keeping this objective in mind, this study attempts to develop a proposed marketing model for waste management system in Dhaka city. It can also be considered as a preventive waste management approach, which is focused on changes in lifestyles and in production and consumption patterns. This article also tries to find out the commercial value of waste. Last but not least it is a proposal rather than a conclusive study. It needs a more pragmatic test for its reliability study en_US
dc.language.iso en en_US
dc.publisher BRAC University en_US
dc.relation.ispartofseries BRAC University Journal, BRAC University;Vol.3. No. 2 pp. 101-111
dc.subject Community participation en_US
dc.subject Waste management en_US
dc.subject Recycling en_US
dc.subject Waste minimization en_US
dc.subject Waste Marketing en_US
dc.subject Marketing Mix of waste en_US
dc.title Waste management in Dhaka City-A theoretical marketing model en_US
dc.type Article en_US


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