Study onthe use social media for marketing of brands

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Date
2016-09-18Publisher
BRAC UniveristyAuthor
Nawar, FairoozMetadata
Show full item recordAbstract
This report introduces the work experience on one of the most renowned and the oldest
advertising agency of Bangladesh, Asiatic Marketing Communications Limited. This entry level
position report is based on the three-moth long temporary position platformwhich I have
effectively finished at Asiatic Digital, showcasing office from 21st April 2016 to 21st July 2016as
a prerequisite of my BBA program. As a totally newcomerinto thebusinessdomain, reliably spent
in the Digital Marketing world gave me inconceivable work experience that isvaluable for my
vocation in the future.
The initial segment is the overall presentation about ‘Asiatic Marketing Communications
Limited and Asiatic Digital' along with its specialty, mission, vision, administrations carried out
by the organization as well as their current customers, rivals. In the second segment, I
endeavored to highlight the work, work obligations which I executed as an understudy. I have
specified relegated obligations along with the offices which I have taken a shot at.
The third section focuses on the goal of the investigation alongside the system and constraint is
plainly said. I have demonstrated outcomesand gave examination of the investigation, which
depended on the use of social media for the marketing of brands. I attempted to limit my
attention on online networking promoting in Bangladesh and its effect on showcasing and brand
correspondence. Additionally, I demonstrated the noteworthiness of online networking
contrasted with alternative methods of brand correspondence and its advantages, later to which I
clarified how advanced correspondence companies are working and managing customers. I
likewise fused in this report about the nearness of brands on online networking and their online
networking promoting procedures. In the fourth section, I have incorporated a proposal where I
recommended change for Digital promoting office, my association of entry level position and
college. In conclusion, I have incorporated the reference and in the addendum further studies that
I have excluded in my report.
Before making any inference taking into account this report it might be noticed that the report
was set up in a brief timeframe and there are deficient in the information. In any case, this study
might be of value for planning any further study on Digital Marketing.