General financial management and performance evaluation of Square toiletries limited
View/ Open
Date
2015-05-12Publisher
BRAC UniversityAuthor
Momin, FatimaMetadata
Show full item recordAbstract
Square Toiletries Ltd. (STL) is one of the largest and leading "Fast Moving Consumer
Goods" company in Bangladesh. This report provides an in-depth analysis and interpretation of
"General Financial Management and Performance Evaluation of Square Toiletries Limited".
It consists of the job responsibilities I was given during my internship in the Finance and
Accounts department of STL. A detail about my critical observation is given about the way they
record their daily transactions with their third parties, the way the measure their production
workers performance, and also how they maintain good relationship with their retailers through
winter gift promotional campaign. Then I also gave a description about my critical observation
about the activities of STL including my recommendation to change some of their monitoring
processes to increase revenue. Also, a detailed explanation of the profitability, liquidity and
financial stability of STL over the last five years and its financial performance is compared to
that of its competitor, Kohinoor Chemical Company Limited (KCCL). This is done through
liquidity, solvency, activity and profitability ratios. All these calculations were done with the help
of balance sheet and income statement of STL for the last five years. For KCCL, the calculations
of ratios were done for the year 2014. Results of ratios are also discussed to evaluate STL's
overall performance and remedial actions are also given to overcome any major area of
weaknesses.