Influence of event managers’ leadership styles and their effects on event management performance in the activities of BRAC

Abstract

This research focuses on the event managers' leadership ideologies and how they impact the efficiency of the event management team at the organization BRAC. The study made use of primary information that was gathered by the organization's managers, supervisors, and officials through observations and interviews. The first, second, and third event managers, respectively, were affiliative, pace-setters, and democratic leaders, according to a thematic analysis of the data that was coded. The findings of the research demonstrate how the first event manager's affiliative leadership style established solid bonds with the crew and a happy work environment, but the second event manager's pace-setting style produced high expectations and a demanding workplace. The third event manager's democratic leadership style promoted team engagement and collaboration, which produced great event outcomes. The study emphasizes how crucial it is to take into account how leadership style affects team productivity in the event management sector.