Browsing by Author "Zaman, Raisa Tasneem"
Now showing items 1-20 of 42
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Analyzing the impact of field marketing in business growth of Zas Corporation’s Dermal wings
(Brac University, 2022)This study is mainly based on Zas Corporation’s dermal sector. Zas Corporation is a pharmaceutical company which exports and imports medicine and medical equipment from different countries all over the world. Zas ... -
Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
(BRAC University, 2023-05)This study aims to examine the marketing strategies utilized by BSRM, a significant steel producer in Bangladesh, and how they affect consumer engagement and brand loyalty. The paper looks at the current marketing tactics ... -
Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
(Brac University, 2020-09)This report is based on the learning accomplished on a period of over 3 months with a reputable organization, Transformation media Trust. Transformation Media Trust (TMT) is a non-profitable, Non-governmental, Non-Political ... -
Contentment of clients and customers on the provided services of Fly Far International
(BRAC University, 2023-05)In 2017, "Fly Far International" began taking baby steps. Its initial inventory was the granting of visas. Later in 2018, we will put all of our attention into processing immigrant and student visas as well as Umrah packages. ... -
Contribution of retail banking in women empowerment
(BRAC University, 2018-08-09)Commercial banks have an essential impact in the monetary advancement of a nation. As a completely operational commercial bank BRAC Bank Limited has developed as a market pioneer in the private banking sector, changing ... -
Dependence on social media in the Bangladesh market industry
(Brac University, 2020-09)This report talks about the current psychology that drives the marketing ecosystem in Bangladesh. The report starts with a brief overview of my 3-month long internship at Ovlea Digital, who they are and their company ... -
Digital marketing communication: a case study on the satisfaction level of the service of Roebuck Communications
(BRAC University, 2018-11-21)Roebuck Communications is a 360 marketing solution and This report is mainly based on the topic “Digital Marketing Communication: A case study on the client satisfaction level of the services of Roebuck Communications.” ... -
Effectiveness of paid promotions on the perspective of social media marketing in Bangladesh
(Brac University, 2019-12)Among all the components of marketing mix, promotion is the most curtail subject. It is a fact that, promotion always costs. Even if it is not the money that costs then it will be either effort, time, brand value or ... -
Employee job satisfaction of IDLC Finance Limited: a study on Gulshan Branch
(Brac University, 2022-06)Employee satisfaction is the corest part for the development of growth of a firm. IDLC Finance Limited is ensuring this since its establishments. In my report titled “Employee Job Satisfaction of IDLC Finance Limited: A ... -
Ensuring employee engagement by maintaining relationship between organization and employees
(BRAC Univeristy, 2018-04-12)Banglalink is one of the largest telecommunication service providers in Bangladesh offering a wide range of 2G, 3G and 4G services. Banglalink Digital Communications Ltd. (previously Orascom Telecom Bangladesh Ltd.) is ... -
Financial state of SME customers during Covid-19 times in BRAC Bank
(Brac University, 2022-06)This internship report is based on a three-month program at BRAC Bank Limited's Business Transformation and Product Department under the SME Division, beginning March 08, 2021, as a requirement for completing my BRAC ... -
How circular economy can contribute to Competitive advantage in Bangladesh’s ready-made garments industry
(BRAC University, 2022-02) -
Impact of customer satisfaction in the growth of construction consultancy firms
(Brac University, 2019-05)Deltadesh (Pvt.) Ltd is a100% Dutch owned company in Bangladesh that is solely focusing on Construction Project Management Consultancy, Development, Implementation and Quality Management. The company combines a contribution ... -
Impact of digital sales marketing and traditional sales marketing on the purchase decision process in the software industry
(BRAC University, 2023-05)The knowledge I gained during my four-month internship at Sigma Solutions is the basis for this report. Sigma Solution is a software company that makes software solutions for the organization. The report's readers will ... -
Impact of influencer marketing and social media marketing on the Shoe industry
(BRAC University, 2023-04)Bay Emporium Limited was formed in 2006. It is a footwear marketing organization with a vast variety of items for men, women and children. Today Bay Emporium is one of the largest shoe selling enterprises in the nation. ... -
Impact of social media on effectiveness of brand promotion (Garnier Bangladesh)
(Brac University, 2019-04)The world is changing as well as Bangladesh and we are living in an age of technology and marketing. With the increasing population on social media in Bangladesh, consumers are becoming smarter. Their demand is changing ... -
Impacts on consumer behavior through online video advertisement
(Brac University, 2020-09)The growth of the internet in Bangladesh has been on the rise ever since 3G internet was introduced. With the high speed internet, businesses now can reach millions of consumers online. In order to create impact on ... -
Implication of Green HRM and how it affects the organizational goals
(Brac University, 2021-12)Climate change is the most burning issue all over the world. The world’s temperature is rising at an exponential rate changing the global weather pattern drastically. It has been found that man-made changes are largely ... -
Importance of internal & external communication for marketing and merchandising team to proceed efficiently
(BRAC University, 2018-08-02)In the perspective of RMG sector, garments history of Bangladesh Al Muslim Group is one of the largest Ready Made Garments Industry. Main role of Marketing and Merchandising team is to bring buyer and fulfill their ... -
Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch
(BRAC University, 2018-08-02)National Bank Limited is established at March 28, 1983 and from then executing its business activities effectively in Bangladesh. NBL service and facilities are the latest to convince all of its customers. To hold its ...
