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Factors affecting tobacco consumption in Bangladesh
(Brac University, 2019-05-06)
This report is a research paper on “Factors Affecting Tobacco Consumption”. The overall paper deals with the various factors that affect consumption of tobacco products.A sample of 100 respondents have been surveyed to ...
Role of data in content marketing
(Brac University, 2021-04)
The importance of my report is to obtain a deeper understanding of the digital marketing
industry. With the advancements in technology, the world of marketing has become digitized.
Almost everybody prefers digital means ...
Going purely digital for marketing: The case of BJIT Limited
(Brac University, 2022-12)
The report explains how BJIT Limited used digital marketing to its advantage during the whole
outsourcing process. The purpose of this report is to provide information about the following
topics: the current state of ...
Market visit in Rangpur for market survey
(Brac University, 2021-10)
Bangladesh as a developing country has been growing at a faster especially in
the recent times. One of the major role in this growing stage is played by the
agricultural sector. There is a tendency that most people ...
How operational things work at BanglaCAT
(Brac University, 2021-02)
This project illustrates the internship experience at Bangla Trac Limited- Retail sales division as a course of BBA program of BRAC University. This report describes all the learning, experience and outcomes of the internship ...
Impact of social media marketing in BRAC Bank
(Brac University, 2022-10)
BRAC bank is a reputed bank in Bangladesh. The foundation of every action at BRAC Bank
is guided by its principles, which make it a performance-driven company. Unlike other
traditional banks, BRAC Bank did not begin ...
A study on promoting and positioning The Super Star Brand (fan, lights, accessories) through their retailers
(BRAC University, 2017-05)
This whole report focuses how SSG’s marketing efforts is being done to position the brand in the consumers mind. It also analyzed about their major competitors and some of the international research articles about marketing ...
Analysis on consumer recall, recognition and brand association of the Savlon Social Media Campaign
(BRAC University, 2017-07-27)
The research caters to the impact of social media campaign on brand recall, recognition and associations which in turn would create a change on their purchase intention. The demography was chosen based on three professions ...
The study of the shopper marketing activation process of Unilever Bangladesh Limited
(Brac University, 2019-04)
Customer Development Function at Unilever Bangladesh Limited. The research report titled
“The study of the Shopper Marketing Activation Process of Unilever Bangladesh Limited” has
been prepared with an aim to exploring ...
How Small Businesses are changing their Traditional Marketing Strategy with Digital marketing provided by TEN’s 360?
(Brac University, 2022-10)
This report is written with the intention to find out the reasons why small businesses are replacing
their traditional marketing strategy with digital marketing provided by TEN’s 360. I have done an
online survey on ...