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Radhuni Mustard Oil- a complete market analysis based on Bangladeshi market
(BRAC University, 2017-08-08)
Square Food and Beverage (SFBL) is one of the leading FMCG (First Moving Consumer Goods) and local giant in Bangladesh. Square Consumer Products Limited had started its journey back in 2000 as an individual from Square ...
An overview of customer relationship management (CRM) of ACI Logistics Limited SHWAPNO
(BRAC University, 2017-08-24)
ACI Logistics is a sister concern of ACI Limited and ACI Logistics’ main concern is the leading retail brand SHWAPNO.SHWAPNO LIFE is an integrated part of SHWAPNO. The ultimate objective of SHWAPNO is to reach a broader ...
Marketing of caustic soda in Garment/textile industries
(BRAC University, 2017-06-14)
This document covers overview of caustic soda market in Bangladesh, Capacity in Bangladesh, shares in global and regional markets, caustic soda manufacturers, caustic soda demand in Bangladesh, demand structure, consumption, ...
Service marketing report on Ogilvy & Mather, Bangladesh
(BRAC University, 2017-10-09)
This internship report stresses on the work involvement and service related experiences I have assembled as an Intern in the Digital Services Department of Ogilvy & Mather Communications (Pvt.) Ltd from May 14, 2017 until ...
Marketing practices of AK TAJ Group
(BRAC University, 2015-12-15)
Service marketing analysis of Fantasy Kingdom Complex
(BRAC University, 2016-12-13)
This report on the service marketing analysis of Fantasy Kingdom Complex was prepared as part of the completion of ‘Masters of Business Administration’ degree from BRAC University. This report, which extensively explores ...
ACI Logistics Limited- campaign analysis & effectiveness
(BRAC University, 2017-08-25)
ACI group is one of the largest conglomerates in the country with businesses in pharmaceuticals, agriculture, consumer products etc. However, SHWAPNO is a business unit of ACI Logistics Limited. SHWAPNO is the largest ...
DTH service in the context of Bangladeshi market
(BRAC Univeristy, 2016)
Beximco Communications Limited has brought out RealVU which is the 1st Direct to Home (DTH) service provider in Bangladesh. It is a process of getting direct signals from satellite. RealVU allows customers to watch digital ...
Standard operating procedure: sales & marketing The Westin Dhaka
(BRAC Univeristy, 2017)
In terms of The Westin Dhaka Sales and Marketing department operation, it drives the hotel business into another level. Public relation and communication department plays a vital role in generating sales and create brand ...
Service marketing overview of BRAC Communication department as a support unit
(BRAC University, 2017-01-31)
BRAC being one of the leading development organizations in the word is pioneer for developing and implementing anti-poverty solution and interventions. Its self-sustainable model mostly plays the win win situation to create ...