Browsing by Subject "Branding (Marketing)"
Now showing items 1-20 of 26
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Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
(Brac University, 2019-05-20) -
Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
(Brac University, 2019-05) -
Asiatic 360 and beyond
(BRAC University, 2018-07-30)My internship report is based on the Affiliation Descriptive Format (Experiential). I have made the report into two parts. First one is the Organization part where I discussed about Asiatic 360, their services and different ... -
Brand awareness and business development through digital marketing
(BRAC University, 2018-11)am Md Amir Hossain (14204094) of BRAC University. I have done my internship from Cookie Jar a leading digital marketing agency of Bangladesh. I did my internship under client service department. I have worked with different ... -
Brand promotion and successful marketing strategies of Dabur
(BRAC University, 2018-09)Asian Consumer Care (Pvt) Ltd, the registered name of “Dabur India” in Bangladesh is getting more popular and a trusted brand through its promotional and marketing strategies and also by providing value-added quality ... -
Brand theories practiced by British American Tobacco Bangladesh
(BRAC University, 2017-05-06)British American Tobacco has been operating worldwide for more than 100 years. Being one of the major concerns of BAT Group, British American Tobacco Bangladesh is carrying the legacy by becoming the market leader in ... -
Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
(Brac University, 2022-09)The innovative technology used by Dokkho will open up many job opportunities for the people, helping recruiters find the right people for any particular job and, at the same time, opening the door of opportunity for ... -
The contribution of brand equity in the working capital management of Maggi from Nestle Bangladesh
(Brac University, 2023-01)This report is written with a purpose to look into the business practices of Nestle Bangladesh Limited with a combination of marketing practices along with the financial position of the organization. -
The effect of advertising awareness on brand equity in social media
(Brac University, 2020-05)Social media has become a significant platform which has drawn the attention of both the companies and consumers to interact there. It has changed the traditional marketing systems and communication style between brands ... -
Employee branding and its relationship with employee retention and employee recognition at Robi Axiata Limited
(Brac University, 2019-08)This report has been prepared on Employee Branding and its relationship with Employee Retention and Employee Recognition at Robi Axiata Limited, which covers all the non-confidential details about the organizations employee ... -
The evolution of brand awareness and the status of customer loyalty of ACI Logistics
(BRAC University, 2018-12-13)This internship paper is mainly written on the ACI Logistics (Shwapno), the number one retail chain of Bangladesh which stated its journey in 2008 and it is one of the main parts of ACI conglomerates. Shwapno is the platform ... -
How branding is changing the landscape of IPDC Finance Limited
(Brac University, 2022-01)IPDC Finance Limited is widely recognized in our country as the fastest growing non-banking financial institution (NBFI). Their journey started from the year 1980, and it’s been 40 years that they are still running ... -
The impact of digital marketing in building customer relationship and brand promotion
(Brac University, 2019-12)My internship report is based on the impact of digital marketing and brand promotion. In this report, I am going to write down about how a company dealing, interacting with clients and also how social media marketing is ... -
Internship report on marketing strategies and branding of IPDC Finance Ltd.
(Brac University, 2021-10)The internship report is a prerequisite in BRAC University's MBA program. “Marketing Strategies and Branding of IPDC Finance Limited " is the subject of this study. This study is designed to help the reader gain a thorough ... -
Market business intelligence of Bangla Trac Limited (BanglaCAT)
(Brac University, 2021-10)BanglaCAT is the first and only one authorized dealer of Caterpillar Inc. USA in Bangladesh. In 2004, the company started its expedition with almost 100 employees. The next year in 2005, the company enlisted with nearly ... -
Market readiness and opportunities for air purifiers marketed by Singer Bangladesh Limited
(Brac University, 2022-01)Very few multinationals in Bangladesh are as old as Singer Bangladesh Limited. It is one of the pioneers of consumer electronics here. It has a unique retail network throughout the country which comprises of more than ... -
Marketing and Brand Communication of SEBL | DX Group
(Brac University, 2022-09)This internship report is based on a three-month internship I undertook at SEBL | DX Group as part of my BBA program requirement, from 25th may to 25th august 2022. This study provides insight into SEBL | DX Group's ... -
Marketing practice of the brand “Savlon”
(Brac University, 2022-05)A company's financial performance is contingent upon its marketing skills. All other departments, including finance, operations, accounting, and others, will not run well without marketing strategies, because all ... -
Measuring brand loyalty in baby care products: a case study on Marico's baby care products
(Brac University, 2023-01)The report elaborates on Marico Bangladesh Limited and then conducts a study on the level of brand acceptance of Marico's Baby Care Product Brand Just for Baby. We are all aware that Marico is well known for its flagship ... -
Memorandum of understanding as an employer branding tool for Walton Hi-Tech Industries PLC
(Brac University, 2022)Having the vision of becoming the best brand in Bangladesh, trying to be the top brand name globally, Walton started its path to greatness in 1977, starting production of Refrigerators, freezers, air conditioners, ...
