Browsing by Author "Muktadir, MD. Abdullah Al"

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    • The influence of neuromarketing: machine learning based empirical analysis 

      Muktadir, MD. Abdullah Al; Malek, Shamsul; Hossain, Zakia (Brac University, 2023-09)
      This study attempts to investigate the topic of neuromarketing and how it has be come an emerging topic that might be used as a tool for market research. Both academic writing and real-world marketing are embracing ...