Habib, AsphiaKhan, Ashiqul Haque2020-02-022020-02-0220192019-08ID 16304154http://hdl.handle.net/10361/13695Cataloged from PDF version of internship report.Includes bibliographical references (pages 22-23).This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.In recent years, Bangladesh has been flooded with unique and innovative ‘startups’. These startups follow various marketing techniques to ensure their long time existence and steady return of investment. I was lucky enough to be a part of one of the biggest startups of our country, sheba.xyz. I will come to that a bit later. Before that, let’s shade a light towards the marketing trends in Bangladesh. Amongst all the marketing techniques, ‘digital marketing’ by far, is the most effective one in terms of our country. In this report, I tried to identify the factors leading to this recent outburst of digital marketing and the latest ‘digital marketing trends’. Furthermore, I have elaborately discussed about how ‘sheba.xyz’ adapted this digital marketing trend and how it affected the whole business procedure.28 pagesenBrac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.sheba.xyzDigital marketingSocial media marketingOnline marketingInternship Report