Ahmed, Md.ShamimNaz, Susana Farha2018-01-022018-01-02201712/7/2017ID 12204020http://hdl.handle.net/10361/8830Cataloged from PDF version of internship report.Includes bibliographical references (page 28).This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.The report I am submitting here is on LankaBangla Finance Limited which is one of the leading integrated non-banking financial institution in the country. The main purpose of this report was to demonstrate the internship experience which would help me to understand the functionality, efficiency, and its effectiveness of the industry as well as the organization. But to properly do this, I have conducted analysis of brand marketing and communication divisions work. In conducting the analysis, I have been able to determine the core competencies which are: strong customer base, specialized service and quality employees. For last three months I worked in this organization and learned many things. I asked for new things and at the same time I tried to understand the overall procedure of the company. This report also enlightens my personal development, lesson learnt from internship, difficulties faced, difference between expectation & reality and above all its influence in my career28 pagesenBRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.Brand marketingLankaBangla Finance LimitedNon-banking financial institutionInternship Report