Adrita, Ummul WaraHossain, Md. Imran2018-05-302018-05-3020184/7/2018ID 13104174http://hdl.handle.net/10361/10221Cataloged from PDF version of internship report.Includes bibliographical references (page 23-26).This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.This is an Internship report based on the research on Relationship Quality between Philip Morris Bangladesh (PMB). PMB has been doing business in Bangladesh since 2008 and they are now the second largest market share holder after British American Tobacco Bangladesh (BATB). Here I will be measuring the quality of the relationship between the retail customer of PMB and their sales representative. To measure the level and the quality of the relationship I will be using 12 variables. Using this research PMB will be able to make their relationship between their retail customers more strong and they will have a better idea of what their customers want and need, are they satisfied with how things are or not.26 pagesenBRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.Philip Morris Bangladesh Ltd.Customer serviceInternship Report