Accessible data visualization for ASRS-positive university students: A multi-criteria analysis of performance efficiency and user engagement

bracu.degree.levelUndergraduate
bracu.type.groupStudent Works
datacite.rightsOpen Access
dc.contributor.advisorMukta, Jannatun Noor
dc.contributor.authorShovon, Md Rakibur Rahman
dc.contributor.authorKhan, Rafiad Zaman
dc.contributor.authorIslam, Kazi Wahidul
dc.contributor.authorTamim, Rifat Mahmud
dc.contributor.departmentDepartment of Computer Science and Engineering
dc.date.accessioned2026-08-24T13:54:36Z
dc.date.available2026-08-24T13:54:36Z
dc.date.copyright2024
dc.date.issued2024
dc.descriptionThis thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science, 2024.
dc.descriptionCataloged from PDF version of thesis.
dc.descriptionIncludes bibliographical references (page 77-83).
dc.description.abstractAttention-Deficit Hyperactivity Disorder (ADHD) creates substantial educational and economic challenges, but digital information architecture often overlooks neurodiverse cognitive profiles, which results in overcrowded designs that cause cognitive overload. The study focuses on the effectiveness of the various data visualization formats on the processing efficiency and physiological stress among University students classified by the Adult ADHD Self-Report Scale (ASRS v1.1). The methodology employed a multi-criteria experimental study with 70 participants (40 ASRSnegative, 30 ASRS-positive) evaluating eight different visualization formats: Plain Text, Highlighted Text, Bar Charts, Bar Charts with Images, Pictographs, Simplified Infographics, Detailed Infographics, and Text modified by Artificial Intelligence. Inverse Efficiency Score (IES) was used to measure performance, and medical-grade pulse oximeters recorded real-time physiological stress measurements. Statistical rigour was ensured using Two-Way Mixed ANOVA, Linear Mixed-Effects Models (LMM), MANOVA, Bonferroni correction and Bayes Factors. Results revealed a very strong level of interaction (p < 0.001) that visualization formats have different effects on individuals with ADHD or ADHD likelihood. Plain Text, Bar Charts, and Bar Charts with Images maintained almost similar cognitive equity between both groups. Contrarily, Detailed Infographics and AI-Modified Text caused severe performance impairment (Hedges’ g = -1.775 and -1.162, respectively). Paradoxically, traditional attentional aids like text highlighting acted as visual noise, impairing ASRS-positive performance. Moreover, a critical finding revealed preferenceperformance dissociation: ADHD and ADHD-likelihood (ASRS-positive) individuals favoured visually complex designs that objectively hindered their accuracy and processing speed, underscoring the necessity for empirical metrics over subjective feedback. The practical design suggestions presented in the findings are based on concrete, empirically grounded results to establish digital learning environment settings that accommodate ADHD and ADHD-likelihood population.
dc.description.degreeBachelor of Science in Computer Science
dc.description.statementofresponsibilityMd Rakibur Rahman Shovo
dc.description.statementofresponsibilityRafiad Zaman Khan
dc.description.statementofresponsibilityKazi Wahidul Islam
dc.description.statementofresponsibilityRifat Mahmud Tamim
dc.format.extent83 pages
dc.identifier.otherID 22101268
dc.identifier.otherID 22101278
dc.identifier.otherID 22101293
dc.identifier.otherID 21201787
dc.identifier.urihttps://hdl.handle.net/10361/29506
dc.language.isoen_US
dc.publisherBRAC University
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 Internationalen
dc.rightsBRAC University theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectAttention-Deficit Hyperactivity Disorder
dc.subjectVisualization
dc.subjectUser-centred design
dc.subjectHuman-computer interaction
dc.subjectANOVA
dc.subjectBiofeedback
dc.subject.lcshAttention-deficit hyperactivity disorder.
dc.subject.lcshInformation visualization.
dc.subject.lcshInteractive computer systems.
dc.subject.lcshANOVA.
dc.titleAccessible data visualization for ASRS-positive university students: A multi-criteria analysis of performance efficiency and user engagement
dc.typeThesis

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