Brac University Institutional Repository: Recent submissions
Now showing items 861-880 of 18687
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Strategies of digital marketing at Yamaha Motorcycle Bangladesh and factors contributing to the success of campaigns
(Brac University, 2022-09)Using primary and secondary sources, the authors of this report describe the features of ACI Motors' products and the company's marketing strategy for Yamaha motorcycles in Bangladesh. Working at ACI Motors inspired me to ... -
Customer engagement process of X integrated marketing agency
(Brac University, 2022-08)This report details my time as an intern at X- Integrated Marketing Agency. During my internship, I learned a great deal about digital marketing and other areas of marketing. With the rise of digital marketing, consumer ... -
Profitability of islamic banks: evidence from Bangladesh
(Brac University, 2022-01)The thesis investigates the impact of bank-specific factors on the profitable measures of Islamic Shariah based banks in Bangladesh for the period, 2014-2018. The sample contains bank level annual data of eight (08) Islamic ... -
A study on the side effects of Covid-19 vaccines in Bangladesh
(Brac University, 2022-04)Pfizer-BioNTech, Oxford-AstraZeneca, Sinopharm, and Moderna have all recently introduced vaccines to combat the COVID-19 pandemic in Bangladesh. These vaccines have been associated with mild-to-moderate adverse events ... -
Understanding sales performance through market research: analysis at SMC Enterprise Limited
(Brac University, 2024-04)The paper, “Understanding Sales Performance through Market Research: Analysis at SMC Enterprise Limited.” explains the company's general market situation as well as strategies for getting over some obstacles. In the report's ... -
Potential use of mesenchymal stem cells in regenerative medicines: a review
(Brac University, 2022-08)The utilization of Mesenchymal Stem Cells (MSCs) in biomedicine has expanded dramatically over the past 50 years. MSCs are a diverse group of cells, extracted from fat, synovium and bone marrow with the ability to ... -
A comprehensive study on evaluating anxiety level on COVID-19 survivors: an analysis using GAD-7 scale
(2024-04)COVID-19 pandemic has initiated the rise of anxiety levels around the world, and till now, the pandemic has left an effect on the mental state of individuals. The main objective of this research is to evaluate the anxiety ... -
Intersectionality in human capital development of indigenous women in Dhaka: mapping the journey in education, employment, and choice of partner
(Brac University, 2023-04)The research recognizes the emerging phenomenon of Indigenous women moving away from the geographical confinements of their homeland and long-held association with informal employment. It seeks to understand their journey ... -
Bangabandhu Media Center (National Press Club Complex), Topkhana Road, Dhaka, Bangladesh
(2021-01)The proposed Bangabandhu Media Center, known as the National Press Club of Bangladesh, is the central organization for journalists and a meeting place for the general people of Bangladesh. It is the ideal hub for professional ... -
Comparative studies between post COVID-19 and non-COVID-19 individuals to assess depression symptoms by using PHQ-9 scale
(2024-05)The Corona virus has spread over the world. Those infected with the SARS-CoV-2 virus experience physical, mental health issues, which might persist even after recovery. Depression is one of them. The main objective of ... -
Image generation from freehand sketches using Diffusion Models
(Brac University, 2024-05)Significant advancements have been made in the field of image-to-image translation and image synthesis in recent years. Generation of images from sketches is a popular topic in this field. It has many use cases in ... -
Pharmacological treatment for epileptic seizures
(Brac University, 2024-04)Epilepsy is a chronic neurological disorder that leads to uncontrollable recurrent seizures. This might occur either due to genetic or different environmental factors. Controlling epileptic seizures is of great challenge ... -
Bacteriological study of Balu and Turag River
(Brac University, 2024)Bangladesh, being a riverine country, depends highly on the river water for various purposes including agriculture, domestic use and industrial usage. Thus, water pollution is also a massive conundrum for this country. ... -
Dynamic authentication protocols for advanced security in federated metaverse systems
(Brac University, 2024-01)Metaverse is a dynamic virtual reality-based environment that is rapidly revolution izing digital engagement. The Metaverse is propelled by the integration of tech nologies like blockchain, augmented reality, virtual ... -
A review on the effect of Moringa oleifera in the treatment of hypertension
(Brac University, 2024-04)The multipurpose plant Moringa oleifera contains varieties of biologically active phytochemicals in different parts of the plant that show therapeutic effects on various diseases like diabetes, cancer, and hypertension ... -
Emerging infectious diseases: preparedness and response to fight
(Brac University, 2024-04)The multifaceted impact of "Emerging Infectious Diseases (EIDs) and their Preparedness" is explored in detail in this thorough review paper, which highlights the need for proactive preparedness measures against notable ... -
SSI-Federation: facilitating identity federation using self sovereign identity for Web-services
(Brac University, 2024-06)Identity federation means entrusting an entity’s online identity verification to an external organization. Identity Federation’s basic concept is that an IdP or Identity provider ensures an entity’s identity to the SP ... -
An effective real-time flood disaster management with automated GSM warning system
(Brac University, 2022-04)Flood is one most devastating calamity of Bangladesh. A project is introduced that emphasizes management strategies throughout the crisis and issues alerts before and after a flood to reduce any concerns. To our study, ... -
Privacy-preserving healthcare data management system using blockchain technology
(Brac University, 2022-05)In recent years, blockchain technology has gotten plenty of attention, with rising interest in an exceedingly type of way resembling as-Banking, Telecommunication, IoT, aid etc. Each different sector, Blockchain has ... -
Inclusive education: inclusion of children with disabilities in Government Primary Schools (GPS) in Dhaka
(Brac University, 2022-10)There have been numerous modifications to Bangladesh's educational system in the past two decades. Among those, one of the significant initiatives is implementing inclusive education for children with disabilities in the ...