Brac University Institutional Repository: Recent submissions
Now showing items 241-260 of 18395
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Bridging the healthcare gap: the benefits of corporate discounts for all employees at Universal Medical College and Hospital
(Brac University, 2024)The paper titled "Bridging Healthcare Gap with Corporate Clients" serves as a comprehensive analysis and reflection of an internship carried out at Universal Medical College and Hospital. It aims to delineate the integration ... -
Application of general banking activities of Jamuna Bank: a study on Jamuna Bank Limited
(Brac University, 2022-06)General Banking provides the foundation of the banker-customer relationship. This is an era of keen competition among Banks. It is the most important and preliminary work of a bank. The regular service is given to customers ... -
Preference of Generation-Z towards ride-sharing service vs mass-transportation in Dhaka: future target group of Pathao
(Brac University, 2022-06)This paper is a summary of my internship in the marketing department of Pathao LTD and is intended to provide an overview of the company and my research topic, " Preference of Generation-Z toward Ride-Sharing Service versus ... -
Modelling emotional intelligence for enhancing pharmaceutical salespersons performances :a study on Square Pharmaceuticals Limited Bangladesh
(Brac University, 2022-01)This report is about an internship program that I have done in Square Pharmaceuticals Ltd. In this report, I have brought out the ideas and thoughts that I have experienced and observed during working as an intern in Square ... -
A study on the perspectives of taxpayers towards new tax regulations in Bangladesh
(Brac University, 2024-09)The third chapter focuses on the changes in authority and taxpayer behaviour combined with new rules and regulations in Bangladesh. Issues related to tax compliance are well captured in the study, and in this regard, ... -
The influence of trade finance solutions on customer loyalty
(Brac University, 2024-09)In this study, the effects of trade finance options offered by Southeast Bank PLC on client loyalty are examined, with an emphasis on client satisfaction and the use of technology in decision-making. The study, which is ... -
Recruitment and selection process of bKash Limited
(Brac University, 2024-06)bKash Limited is one of the leading MFSs of Bangladesh that has been serving for the last decade by successfully serving their target customer at the same time growing their business exponentially. Although being exposed ... -
Overview of the recruitment process and organizational development of Bengal Group of Industries
(Brac University, 2023-03)The report's goal was to comprehend the HR team's talent management procedure and "Overview of the Recruitment Process and Organizational Development of Bengal Group of Industries." After that, three things are made sure ... -
Design of a cost-effective hybrid renewable energy system in a remote area of Somalia
(Brac University, 2022-06)Due to the availability of distributed generators (DG). The structure, complexity, and design of power systems are changing in the modern day. Climate change is an additional concern, as limiting global warming to 1.5°c ... -
Study of antibacterial activities of Azadirachta indica (Neem), Ocimum sanctum (Tulsi), and Punica granatum (Pomegranate peel) against vibrio cholerae
(Brac University, 2022-02)As multidrug-resistant (MDR) strains of Vibrio cholerae are emerging at an alarming rate, it has become a matter of importance to find and evaluate the already existing alternates to synthetic antibiotics. For several ... -
Analyzing Bangladeshi women's views on premium sanitary napkins to boost SMC Enterprise Limited's brand “Joya”
(Brac University, 2024-04)The report on ‘Analyzing Bangladeshi women's views on premium sanitary napkins to boost SMC Enterprise Limited's brand “Joya”.’ is considered as a brief representation of my knowledge, experience and performance as marketing ... -
Challenges of working from home in Human Resource Department
(Brac University, 2022-05)More than a century after it was founded, BATB Corporation of the United Kingdom is Bangladesh's top tobacco company. Overall, the BAT distribution network considers BATB's to be one of the best. Cigarette manufacturing ... -
Pickaboo.com's content management system: an analysis on web usability, SEO, and digital marketing tactics
(Brac University, 2022-06)This report is the outcome of a three-month internship program completed as a partial requirement for the BBA degree at BRAC Business School, BRAC University, Dhaka. This paper was done as part of an internship program ... -
Financial strength and growth strategies for Munchies Deliveries Ltd. in the competitive food delivery market of Bangladesh
(Brac University, 2023-10)All the individuals graduated from BRAC Business School are allowed to implement the theoretical knowledge they acquired from a number of organized courses offered by this program. This valuable knowledge is applied and ... -
Identifying critical barriers to circular supply chain management in the leather industry of Bangladesh using Fuzzy DEMATEL approach
(Brac University, 2022-06)The Bangladeshi leather industry is under enormous pressure due to its negative effects on the environment and endangering people's lives. According to some studies, implementing CSCM can assist the industries of both ... -
ICRRS of cement manufacturing clients of corporate banking division – Habib Bank Limited, Bangladesh
(Brac University, 2024-09)The report focuses on the risk rating of business from a particular industry by the Corporate Banking division of Habib Bank Limited- Bangladesh by the credit risk assessment method ICRRS. The Internal Credit Risk Rating ... -
Enhancing autism detection through machine learning models focusing on behavioral analysis
(Brac University, 2024-05)Autism Spectrum Disorder (ASD) is a complex and enduring condition characterized by challenges related to communication and behavior. It is a complex neurological disorder related to an individual’s psychological ... -
Growth analysis of Bangladesh’s pharmaceutical sector
(Brac University, 2024-09)The internship report “Growth Analysis of Bangladesh’s Pharmaceutical Sector” tries to show the comprehensive growth analysis of the pharmaceutical sector in Bangladesh by focussing on its market growth, domestic market ... -
The impact of user-generated content on consumer purchase behavior in Bangladesh- a study of UGC platform influence
(Brac University, 2024-06-09)Mediacom Limited (MCL) is an advertising agency founded in 1997 which was acquired by Square Group in 2005 following which they have been tasked with devising and executing marketing strategies for the concerns of the ... -
An exploration of online consumer buying behavior in context of Bangladeshi fast moving consumer goods industry
(Brac University, 2024)With the aim to look deeply into the online buying behavior of consumers of the FMCG industry in our country Bangladesh, this report looks deeply into the behavior of consumers through surveys, expert interviews and secondary ...